I just sat through a painful webinar.  Well, actually, I made notes for my blog, checked my email, and made some iced tea during a a painfully boring webinar intended to sell me on a particular web-based product through a combination of information and product demo.

What’s sad is that the presenter had obvious experience and was no doubt very successful and engaging when presenting in person.  It just didn’t translate well.

Most webinar software is fairly ‘one-way.’  Your interactions may be much more successful in-person because you are getting your audience out of their normal environment and engaging them with minimal distractions. After all, its doubtful that your audience would play solitaire, type on their blackberry, or try to finish their expense report in the middle of your presentation. Unfortunately, they can do any of this in the relative privacy of a webinar.

What may help is to use tools to engage the participants in relatively short intervals. Look at group collaboration tools such as Facilitate Pro, Grovesite,  or other web-based training tools rather than broadcast presentation tools. Also, since travel is no longer needed, you may want to break up your material so that the relatively one-way stuff is available on-demand via audio/video streaming or podcast and only the interactive parts are delivered realtime. 

Whatever the route, you may need to collaborate with a training or instructional design resource to make sure you translate what you do in-person effectively into the on-line collaboration space.

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